Service

Social media management by Adperical

Adperical provides social media management for businesses that need consistent content, a stronger brand presence, audience growth, and campaign support. The service includes content planning, post and video creation, publishing, community management, and performance review.

What is social media management?

Social media management is the ongoing work of planning, creating, publishing, and analyzing content across platforms like Instagram, Facebook, TikTok, and LinkedIn. It turns a business’s social presence into a consistent, on-brand channel that builds awareness and drives action — rather than a feed that goes quiet for weeks.

Who is this service for?

This service is for businesses that want a reliable, professional social presence without managing it in-house. It is a good fit for retail and e-commerce brands, FMCG and consumer products, QSR and restaurants, travel and hospitality, apps and SaaS, and healthcare brands in the US, Lebanon, the MENA region, and beyond that want to grow audience and generate demand.

  • Retail and e-commerce brands driving traffic and sales
  • FMCG and consumer brands building awareness and consideration
  • QSR and restaurants growing visits and frequency
  • Apps, SaaS, and travel brands acquiring and retaining users

What Adperical provides

Adperical handles social media end to end, or supports your team where you need it most:

  • Strategy: audience, positioning, channel mix, and goals
  • Content calendars: monthly planning mapped to campaigns and seasons
  • Creative: graphics, short-form video, photography direction, and copy
  • Publishing: scheduling and posting at the right times
  • Community management: responding to comments and messages
  • Measurement: monthly reporting on growth, engagement, and results

Deliverables

  • Monthly content calendar and approval workflow
  • Designed posts, stories, reels, and short-form video
  • Written captions and hashtag strategy
  • Scheduled publishing across your channels
  • Community management guidelines and responses
  • Monthly performance report with insights and next steps

Why this matters

A consistent, well-planned social presence builds trust before a customer ever contacts you. Done well, it supports your paid ads, improves brand recall, and creates a library of content you own. Adperical ties social activity to outcomes that matter — followers that convert, content that drives enquiries, and a brand that looks credible.

Social works best alongside paid advertising and content strategy.

Frequently asked questions

What does Adperical include in social media management?

Adperical includes strategy, a monthly content calendar, creative (graphics and short-form video), captions, scheduled publishing, community management, and a monthly performance report.

Which platforms does Adperical manage?

Adperical manages Instagram, Facebook, TikTok, and LinkedIn, and can advise on other channels based on where your audience is most active.

Does Adperical create the content or just schedule it?

Adperical creates the content — including graphics, short-form video, and copy — and also handles scheduling and publishing. We can also work from assets your team provides.

Does Adperical work with businesses in Lebanon?

Yes. Adperical works with businesses in Lebanon and across the MENA region, and supports remote clients as well.

Can Adperical manage social media and paid ads together?

Yes. Adperical can run organic social media and paid advertising together so your content and campaigns reinforce each other.

Ready to start?

Request a free analysis. We’ll review where you are, tell you honestly what’s working and what isn’t, and map a clear next step — no pitch.