Marketing for retail & e-commerce
Adperical helps retail and e-commerce brands drive sales and prove real impact through performance media, conversion-focused websites, and the Adperical Retail Data Network — which uses real, privacy-safe sales data, including partnerships with major supermarket chains in Lebanon, to target buyers and measure in-store sales lift.
How Adperical helps
Retail marketing has to move product — and prove it. Adperical helps physical stores, multi-location retailers, and e-commerce brands build demand and convert it with data-driven performance ads, creative-led social, and fast, conversion-focused storefronts.
The difference is measurement. Through the Retail Data Network (RDN) — built on data partnerships with major supermarket chains in Lebanon — Adperical uses real, hashed transaction data to target people who actually buy a product or category, then measures whether campaigns drove additional purchases at the register. It closes the loop from ad exposure to real, in-store sales.
The network is also where the next wave of demand arrives. As ad buying consolidates into universal buying platforms and AI agents, they need a vertical partner for retail in the Middle East; the Retail Data Network offers purchase-based audiences, in-store media and register-level measurement to those platforms through a partner API, with an agent interface in development. Retailers that join are paid by demand they never had to sell to. Read what universal buying platforms mean for retailers in the Middle East.
Services for this sector
Retail Data Network
Target real buyers and measure in-store sales lift from supermarket sales data.
Performance ads
Data-driven Meta, Google, TikTok, ChatGPT, and programmatic campaigns optimized to sales and ROAS.
E-commerce websites
Fast storefronts and landing pages built to convert.
Causal measurement
Test-vs-control and incrementality to prove real sales impact.
Frequently asked questions
How does Adperical prove ads drove in-store sales?
Through the Retail Data Network. Using real sales data from partner supermarket chains in Lebanon, Adperical measures in-store sales lift with test-vs-control and incrementality methods, isolating the purchases advertising actually caused.
Can Adperical target people who buy a specific product?
Yes. Through supermarket sales-data partnerships, the Retail Data Network builds privacy-safe audiences of real product and category buyers and activates them across major platforms.
Does Adperical work with e-commerce brands?
Yes. Adperical helps e-commerce brands with data-driven performance ads, social media, and conversion-optimized storefronts and landing pages.
Where does Adperical work with retail brands?
Adperical works with retail and e-commerce brands in Lebanon (with local supermarket sales-data partnerships), the United States, across MENA, and with remote clients.
Related services
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