Marketing for apps & SaaS
Adperical helps apps and SaaS companies drive installs, signups, and subscriptions through paid acquisition measured against the metrics that matter — activation, retention, and lifetime value — not just top-of-funnel installs.
How Adperical helps
App and SaaS growth is about efficient acquisition and what happens after the click. Adperical runs acquisition across Meta, Google, TikTok, and Apple/Google app channels, with event-level tracking tied to in-app actions, activation, trial-to-paid, and LTV cohorts.
We optimize toward downstream value, not vanity installs — so spend scales on the users who actually activate and retain.
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Frequently asked questions
Does Adperical optimize for installs or downstream value?
Adperical optimizes toward downstream value — activation, trial-to-paid, retention, and LTV — using event-level tracking, rather than just maximizing cheap installs.
Which channels does Adperical use for app and SaaS growth?
Meta, Google (including UAC/App campaigns), TikTok, and search, chosen based on where your users and intent are.
Can Adperical track in-app events and subscriptions?
Yes. Adperical sets up event-level attribution tied to in-app actions, activation, and subscription outcomes so spend is judged on real value.
Does Adperical work with SaaS companies remotely?
Yes. Adperical works with app and SaaS companies in Lebanon, MENA, and remotely across global markets.
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Ready to start?
Request a free analysis. We’ll review where you are, tell you honestly what’s working and what isn’t, and map a clear next step — no pitch.